Building your brand across multiple channels requires your call center to not only understand your brand and why consumers respond to it, but also to understand the particular needs of the customers within each channel.
For example, a customer responding to a newspaper ad for your product or service may have different needs than the one who responds to a direct mail package. But, what draws both of them to your company is the value your brand provides. And when your customers have questions about your product, service or company, you want a partner capable of enhancing that value.
Exploring All Channels
Since no one channel is the right channel for all customers, most companies provide multiple channels for potential customers to learn about its product or service. Whether it’s a toll free number in print advertising or direct mail package, an email address in an electronic newsletter or a chat session on a website, all channels can lead to the support services of Biscayne Marketing.
Building Your Brand
Each contact we have with a customer of yours is an opportunity for us to help build your brand. Biscayne Marketing has the staff and the technology to provide your customers what they need when they need it, in the manner that you, and they, expect.
We Represent Your Brand
At Biscayne Marketing, we consider ourselves an extension of your company. Our highly trained Customer Service Representatives understand that when they speak to your customers, they are speaking for your company and working on its behalf. From answering simple questions to helping solve complex problems, our Customer Service Representatives have the attitude, and aptitude, to provide your customers with the service and solutions they need.
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